GenAI, the future of fraud and why you may be an easy target

"Mom, it's me! I've been in an accident and need money right away!" 

The voice on the phone sounds exactly like your child, but it's actually an artificial intelligence clone created from a three-second clip of his voice on Facebook. Welcome to the frightening new world of AI-powered fraud. Generative artificial intelligence (GenAI) has handed scammers a powerful new toolkit that makes yesterday's email scams look amateur by comparison. 

The sophisticated fraud techniques emerging today are virtually undetectable to the untrained eye, or ear. And the financial impact is staggering. Since 2020, phishing and scam activity has increased by 94%, with millions of new scam pages appearing monthly. Even more alarming, experts estimate losses f...